It legally gives you the right to contest (in federal court) the misuse of your mark.Customs and Boarder Protection, it can prevent importation of infringing or counterfeit foreign goods under your name If you decide to record your trademark with the U.S.It lists your business mark in the USPTO master database, so that other business-owners will know of the existence of your trademark and will avoid selecting a mark that is too similar.It gives you exclusive rights to use your mark nationwide, as opposed to statewide.It creates a legal presumption that you are the sole owner of the mark.According to the government website, the advantages of a USPTO trademark are seven-fold: The Significance of Trademarking with the USPTOįiling with the USPTO is the first step to obtaining strong, internationally-recognized trademark protections. Business-owners serious about protecting their brand will want to file an application with the U.S.
If you’re unsure if your business name is trademarked, it’s likely not. In some instances, state-registration will offer weaker state-wide trademark rights, but these shouldn’t be relied upon. State-registration simply allows you to do business within that state’s boundaries. It’s easy to think that registering with the state establishes trademark protections, but it does not. This may seem like a silly question, but when business-owners first open their doors, they’re usually required to register their new company with the state. Talk To A Lawyer Today Is my Business Already Trademarked? The time, money, and effort spent on building your trusted brand could be lost if another businessowner-either by-accident or purposefully-trademarks your name. If your reputation is important to you, then you must consider trademarking your business name. For this reason, your business name is among your most valuable assets. To the public-eye, a business’s reputation is linked to its name. It’s not easy to build a trusted brand and-frighteningly-it can be lost in a matter of minutes if it’s not trademarked. Business-owners that succeed in today’s economy tend to earn a reputation for quality, honestly, and excellence. While anybody with the financial resources can start a business, only a small fraction of start-ups remain viable 15-20 years down the road.
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